"Understanding China's Digital Generation"
NEW BOOK! "Understanding China's Digital Generation" A Marketer's Guide to Understanding Young Chinese Consumers
As a ProsperChina.com member, you will have complimentary access to quarterly reports (in both English and Chinese) which monitor the purchasing behavior and media consumption of more than 19,000 Chinese consumers focusing on those ages 18 through 54. ProsperChina.com members also have access to special academic papers and other custom reports.